Welcome to INTRO, designed in Paris in the vibrant 10th arrondissement, our brand is built on the foundation of quality craftsmanship and affordability, offering functional, everyday style that doesn’t compromise on value.

At INTRO, we are more than just a fashion brand, we are a creative laboratory. Our multidisciplinary team of collaborators include expertise in fashion design, photography, music, video, art, graphic design, and art direction, bringing a unique, holistic approach to each collection.

Our goal is to create designs that not only stand the test of time but also leave a light environmental impact on the world. Denim, which remains the essence of our collections, we also have core pieces in fleece, t-shirts and shorts, adding novelty styles each season which highlight organic, recycled, upcycled fabrics, cool design and unexpected colors.